Blog Development · 10 weeks
Start a blog around what you already know
For adults with expertise in finance, nursing, travel, parenting, or any field — who want to publish regularly and earn ethically from readers.
Is this course for you?
You have knowledge worth sharing but stalled at setup, formatting, or keeping a publishing schedule.
You need comfortable email and browser skills. Otherwise, start with Digital Basics first.
By week ten you will have a live blog, eight articles, a basic email signup, and a media kit draft for potential partners.
10 modules
- Niche selection — Topic you enjoy explaining and readers actually search for.
- WordPress or Substack — Setup with readable, accessible themes.
- Writing routine — Outlines, drafts, editing — 4–6 hours per week.
- Formatting — Headings, images, alt text, internal links.
- Search basics — Helpful titles and keywords without obsessing over rank.
- Email list — Signup form, welcome email, privacy-conscious handling.
- Monetisation — Affiliate disclosures and sponsored post rules in Singapore.
- Comments — Moderation and thoughtful replies.
- Simple analytics — Page views and subscriber count — what to watch.
- 90-day plan — Editorial calendar and media kit capstone.
Enrol or ask a question
Group cohorts and quieter self-paced tracks available. Fee details sent when you enquire.
